BORN IN DALLAS, TEXAS I WAS ALWAYS DRAWN TO THE GLITZ, THE GLAM, AND THE WILD WEST; HOWEVER, I ALWAYS STOOD OUT AND PUSHED PEOPLE’S BUTTONS BY NOT SUGAR COATING MY OPINIONS AND FOLLOWING MY OWN MAP INSTEAD OF GOOGLE.
I’M DRAWN TO EMERGING TECHNOLOGIES, DIGITAL PLATFORMS, AND THE PSYCHOLOGICAL ASPECTS OF CONSUMERISM. OTHER PASSIONS OF MINE ARE FASHION, MODERN ART, AND CARS. I AIM TO REDEFINE THE VISUAL NORMS OF ADVERTISING AND LUXURY BY INTEGRATING TECHNOLOGY AND CREATING COMPELLING VISUALS THAT MAKE THE CONSUMER FEEL THAT THEY ARE THE PREMIUM VERSION OF THEMSELVES.
MY EXPERIENCES IN FASHION AND PR HAVE TAUGHT ME TO GIVE ANY PRODUCT A DNA THAT IS RELATABLE AND HOW TO BE DIGITALLY SAVVY. I GRADUATED FROM PARSONS SCHOOL OF DESIGN IN NEW YORK CITY WITH A BBA IN STRATEGIC DESIGN AND MANAGEMENT AND I AM CURRENTLY IN THE ART DIRECTION PROGRAM AT MIAMI AD SCHOOL EUROPE IN BERLIN.
BORN IN DALLAS, TEXAS I WAS ALWAYS DRAWN TO THE GLITZ, THE GLAM, AND THE WILD WEST; HOWEVER, I ALWAYS STOOD OUT AND PUSHED PEOPLE’S BUTTONS BY NOT SUGAR COATING MY OPINIONS AND FOLLOWING MY OWN MAP INSTEAD OF GOOGLE.
I’M DRAWN TO EMERGING TECHNOLOGIES, DIGITAL PLATFORMS, AND THE PSYCHOLOGICAL ASPECTS OF CONSUMERISM. OTHER PASSIONS OF MINE ARE FASHION, MODERN ART, AND CARS. I AIM TO REDEFINE THE VISUAL NORMS OF ADVERTISING AND LUXURY BY INTEGRATING TECHNOLOGY AND CREATING COMPELLING VISUALS THAT MAKE THE CONSUMER FEEL THAT THEY ARE THE PREMIUM VERSION OF THEMSELVES.
MY EXPERIENCES IN FASHION AND PR HAVE TAUGHT ME TO GIVE ANY PRODUCT A DNA THAT IS RELATABLE AND HOW TO BE DIGITALLY SAVVY. I GRADUATED FROM PARSONS SCHOOL OF DESIGN IN NEW YORK CITY WITH A BBA IN STRATEGIC DESIGN AND MANAGEMENT AND I AM CURRENTLY IN THE ART DIRECTION PROGRAM AT MIAMI AD SCHOOL EUROPE IN BERLIN.
BORN IN DALLAS, TEXAS I WAS ALWAYS DRAWN TO THE GLITZ, THE GLAM, AND THE WILD WEST; HOWEVER, I ALWAYS STOOD OUT AND PUSHED PEOPLE’S BUTTONS BY NOT SUGAR COATING MY OPINIONS AND FOLLOWING MY OWN MAP INSTEAD OF GOOGLE.
I’M DRAWN TO EMERGING TECHNOLOGIES, DIGITAL PLATFORMS, AND THE PSYCHOLOGICAL ASPECTS OF CONSUMERISM. OTHER PASSIONS OF MINE ARE FASHION, MODERN ART, AND CARS. I AIM TO REDEFINE THE VISUAL NORMS OF ADVERTISING AND LUXURY BY INTEGRATING TECHNOLOGY AND CREATING COMPELLING VISUALS THAT MAKE THE CONSUMER FEEL THAT THEY ARE THE PREMIUM VERSION OF THEMSELVES.
MY EXPERIENCES IN FASHION AND PR HAVE TAUGHT ME TO GIVE ANY PRODUCT A DNA THAT IS RELATABLE AND HOW TO BE DIGITALLY SAVVY. I GRADUATED FROM PARSONS SCHOOL OF DESIGN IN NEW YORK CITY WITH A BBA IN STRATEGIC DESIGN AND MANAGEMENT AND I AM CURRENTLY IN THE ART DIRECTION PROGRAM AT MIAMI AD SCHOOL EUROPE IN BERLIN.
BORN IN DALLAS, TEXAS I WAS ALWAYS DRAWN TO THE GLITZ, THE GLAM, AND THE WILD WEST; HOWEVER, I ALWAYS STOOD OUT AND PUSHED PEOPLE’S BUTTONS BY NOT SUGAR COATING MY OPINIONS AND FOLLOWING MY OWN MAP INSTEAD OF GOOGLE.
I’M DRAWN TO EMERGING TECHNOLOGIES, DIGITAL PLATFORMS, AND THE PSYCHOLOGICAL ASPECTS OF CONSUMERISM. OTHER PASSIONS OF MINE ARE FASHION, MODERN ART, AND CARS. I AIM TO REDEFINE THE VISUAL NORMS OF ADVERTISING AND LUXURY BY INTEGRATING TECHNOLOGY AND CREATING COMPELLING VISUALS THAT MAKE THE CONSUMER FEEL THAT THEY ARE THE PREMIUM VERSION OF THEMSELVES.
MY EXPERIENCES IN FASHION AND PR HAVE TAUGHT ME TO GIVE ANY PRODUCT A DNA THAT IS RELATABLE AND HOW TO BE DIGITALLY SAVVY. I GRADUATED FROM PARSONS SCHOOL OF DESIGN IN NEW YORK CITY WITH A BBA IN STRATEGIC DESIGN AND MANAGEMENT AND I AM CURRENTLY IN THE ART DIRECTION PROGRAM AT MIAMI AD SCHOOL EUROPE IN BERLIN.
ROADSTER
CARTIER
This campaign celebrates the Cartier Roadster through a world inspired by speed, aerodynamics, and precision engineering. Drawing from the automotive influences behind the original design, dynamic forms, mechanical details, and fluid movement highlight the watch's performance-driven spirit while expressing Cartier's distinctive vision of luxury and craftsmanship.
Agency: Publicis Luxe
Director / Photographer: Rory Payne
Still Life Photographer: Maud Remy Lonvis
Executive Creative Director: Jasmine Loignon
Creative Director: Helene Kerbiquet-Alazard
Art Direction: Harrison Hecht
Production: Prodigious
Styling: James Valeri