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UHLENHAUT COUPÉ

THE MOST EXPENSIVE CAR IN THE WORLD

In the most remarkable car auction ever conducted, Sothebys in association with Mercedes-Benz, has sold one of the two famed 300 SLR Uhlenhaut Coupés to a private collector for €135,000,000 and will donate the proceeds to establish a worldwide “Mercedes-Benz Fund” that will provide long-term educational and research scholarships. The selling price makes it the most valuable car in the world and within the top 10 most valuable items ever sold at auction in any category.

 

Agency: antoni_garage

Executive Creative Director: Marcell Franke

Creative Director: Lucas Schneider, Christian Kiesi, Christopher Hoene

Art Direction: Harrison Hecht

Graphic Designer: Tim Groetzinger, Harrison Hecht 

Print: Tim Henningson 

Creative Producer: Marjorie Jorrot

Photographer: Amos Fricke

Lighting: Lighthawk 

Post Production: INK

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