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Lego has always been known as a tool to build physical objects.To get the attention of Gen Z, we connected Lego and Tik Tok by creating the Lego Beats app. Who knew Lego bricks could build the soundtrack behind your TikToks?  

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AD: HARRISON HECHT

AD: ROHIL BOROLE

CW: LORENZO COLNAGHI 

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MENTOR : SARAH BUGGLE